Desigual Happy Hunters – first digital flashmob?

The site is beautifully designed and well worth checking out, even though the competition is over.
www.desigualhappyhunters.com

some blurb…
“Is it possible to flood the Internet with thousands of Happy messages? As Happy Hunters, we leave happy comments on our favourite blogs, while hunting for the Desigual clothes we like the most. Want to join the first digital flashmob?”

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